That depends upon what you’re looking for of course. Lets assume an individual’s overall debt situation is well under control, and their credit card debt, if not paid off monthly, is mild. If an individual is trying to stay away from all market risk, and wants to keep cash readily available for a near-term use, then “safety” is defined by your need for the money, for a purpose close at hand.
Having an “emergency fund” is important for unforeseen situations… the time you really need money for something. Most advocates say 3-6 months savings in the amount of your monthly income needs should fit that bill. I think 6 months is more appropriate, and should be a first priority, especially in a family. So bank savings, money market accounts and CDs will fit the bill (CDs for savings, not an emergency fund due to possible penalties upon early withdrawal… e.g. you need the money). Next is the credit card situation… pay down the credit cards!
But what about longer term? Is a safe bank/money market account or CD really helping over time? Aside from peace of mind for knowing the money is there if needed, it may not be a safe place to keep funds. Why? Walter Updegrave from CNN Money writes a nice overview on why stockpiling cash may be a bad idea in a recent article “A lot of cash- too much risk.” In essence he shows how the bite of inflation can slow the interest rate growth of bank savings (or CD or money market accounts) to a crawl. That just doesn’t provide the necessary growth for someone trying to save for retirement or some other longer-term goal. Mr. Updegrave shows the better alternative of really using a 401(k), if you have one, to grow retirement funds.
I can think of few reasons why someone should not take advantage of 401(k) opportunities. Most of those reasons involve hassles with paperwork, or how long one expects to be with a certain company, etc, etc. But most 401(k) plans offer amazing benefits, and can be portable to take to a new employer. Best of all, most 401(k) plans offer some kind of attractive matching or other benefit to how much you countribute… why pass up free money? If you don’t have one, or just don’t want to use it… start an IRA. We all need some kind of tax-deferred savings vechicle. There is no better way to build retirement funds over time than a long-term tax-deferred approach to savings. What if that just doesn’t meet your goals and need? Maybe it can for a part of your savings program, and you can still use bank savings, money market and CDs for another portion. You don’t like stocks or mutual funds? Historically they provide the best long-term growth opportunities. What about U.S. Savings Bonds? They can provide a safe investment with a decent return, and can be used to fund education needs for children at a later time.
The point is that there are many opportunities to grow your money over time… the earlier we start, the better off we are in later years. I had a water-softener installed a couple weeks ago. I didn’t plan on making a large appliance purchase this month, but the old water-softener finally gave in. We live on well-water, and a good water-softener is essential. Good reason for having an emergency fund… but more interesting was the conversation with the installer. Here’s a guy in his middle forties that has a construction business on the side. He was an energetic guy with lots of ideas and a strong work ethic. He built his own house, had no debt, purchased only used cars, and was helping his children pay for school. What about his retirement needs? He had over $100,000 in savings. Where was it? In the bank, in a passbook savings account.
This hard-working family man had never invested, never started an IRA, never looked at stocks or mutual funds, and was not comfortable with anything but cash at hand. He was proud of his financial accomplishments, and should be… but he was also taking on a lot of “risk” in terms of the long-term safety of the growth of his money over time. He also didn’t have any life or disability insurance beyond what social security might provide, and a family member to run the business in case of his disability. Lots more there to be concerned about. He knew he needed to start some savings and investment programs that would give him a leg up on inflation, but he was very risk averse. We talked about some options and I referred him to a Certified Financial Planner to help get started. He didn’t seem inclined to really want to do more however. I wished him well… and hope he looks at other options. It’s never too late to start!
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Most consumers hate paying ATM fees, especially if you are withdrawing money from an ATM machine that is not part of your own bank. I usually see fees in the range of $1.50 to $2.00, but today I stopped by a local, small-town bank where it says, “Our main goal is to provide superior service that meets- and exceeds- your expectations.” Well, they exceeded my expectations alright, especially when they wanted to charge me $3.00 to use their ATM! Okay, I wasn’t one of their customers… but the reason I was withdrawing money was so I could walk inside and open an account. Needless to say, their other fees were also excessive and I walked back out the door. This wasn’t a branch of a national bank- just a small town bank in Missouri that for years has had the reputation of taking care of customers. Perhaps they still do, yet now charge high fees as well. To their credit, they offer very competitive CD rates, which is apparently their focus point. But I was disappointed to say the least. Charging $3.00 for a non-customer to use their ATM more resembles the independent “let’s stick an ATM anywhere” businesses. You can almost understand the reason for higher ATM fees with that business model, but I haven’t even seen a $3.00 fee at one of those machines yet!
Like different types of Makizushi, or simply “Maki”, an IRA can be an amazing combination of many assets all rolled into one. We’re going to talk about mutual fund investing and increasing the power of your IRA! This discussion is not about what an IRA is, or if you are qualified to open one- we will assume you have some idea of the basics (if not, 









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